How To Host a giveaway
We are endlessly inspired by our incredible Maker community! This year, create connection and community through your social platforms by hosting your own giveaway as a MyIntent Maker! Here is our guide on how to host a giveaway on Instagram:
SET UP YOUR GIVEAWAY TIMELINE
This can be anywhere from a few days to a week. For example: You can announce your giveaway on January 5, close the giveaway on January 7, and announce the winner(s) on January 8. This will give participants 3 days to enter into the giveaway.
CREATE YOUR CAPTION
The caption is so important in giveaways because it is the perfect place for you to share your WHY for hosting the giveaway and to also include the details and instructions of the giveaway!
Here is a sample caption for you to use as an outline or inspiration for your own:
GIVEAWAY!! I am so excited to host a NEW YEAR, NEW WORD giveaway!
My WORD is ____ because ______. What is your WORD for 2021?
Comment with your WORD for 2021 and why, and I will choose 3 winners who will receive their WORD stamped onto a MyIntent Twist style bracket!
1. Like this post
2. Comment with your WORD for 2021
3. Share why you chose this WORD
I will select 3 winners on Friday January 8 and reach out via DM. Winners will receive a Twist style bracelet with their WORD.
CHOOSE YOUR PHOTO TO POST
Giveaways typically post a photo of the items being given away. This is a great place to start! You can also create a graphic with the question you'd like to be answered as an entry for the giveaway. Different web platforms allow you to use premade templates to create a post. Canva is a great resource to up your game on different graphics!
ANNOUNCE YOUR GIVEAWAY
POST IT ON YOUR PAGE & ON YOUR STORIES
THE BIG ANNOUNCEMENT! On Instagram, once you post your photo and caption, you can also share your post in your stories by clicking on the paper airplane symbol next to the comment button under your post.
Tips on your giveaway post
- DO like and respond to the entries! This is the perfect time to create those meaningful conversations with your community!
- Do NOT use the hashtag giveaway (#giveaway) - this may target you for a lot of bots and spam commenters on your post.
CLOSE YOUR GIVEAWAY
We hope that your giveaway bonds you with your community! To close your giveaway simply click on the 3 dots above the post, and then click edit post. You can edit the caption with "GIVEAWAY CLOSED" and tag the winner(s) of the giveaway!
CHOOSE YOUR WINNER(S)
However you choose the winner, reaching out through Direct Message (DM) will allow you to get personal information from them in a safe way. We like to contact them via DM first, then tag them in the post, and lastly, tag them in your IG stories to make sure that they see they've won!
Here is a sample congratulations message you can send to them:
Hi! Congratulations on being chosen as the winner of the NEW YEAR, NEW WORD giveaway! To claim your prize, please respond with the following: 1. Your Name 2. Your WORD 3. Your Address by January 9 at the end of the day! Congratulations again, and thank you so much for sharing your WORD and story with me!
TIPS FOR SENDING THEIR PRIZE
If you mailing the bracelet with a card in a regular envelope, you will need to use an extra stamp. It costs $0.70 since the bracelet is just a little too thick to go through their standard size mail sorter.
If you choose to send the prize through a bubble mailer, postage will depend on weight. Depending on where you are sending the bracelet, it can cost $2-5 to ship a bubble mailer.
SHARE YOUR GIVEAWAY EXPERIENCE WITH US!
FROM OUR MAKER COMMUNITY!
Don't just take our word for it, Maker Jaime recently hosted a giveaway and shares, "It has been really engaging, and I think people genuinely enjoy sharing their intentions and putting them out 'into the world!'"
ENTER INTO OUR CONTEST BELOW
We are so excited to hear about your giveaway experience! Tell us about your giveaway experience for a chance to win a free refill on 10 Classic Black Bracelets!